How Google Assembles Each Search Result

If you want a quick and dirty cross-section of how Google assembles its search results (by which I mean, how they select text and links for each "snippet", not the algorithm's by which Google ranks each result relative to one another) check out Matt Cutts' recent 7 minute video on the subject (for those who don't know, Matt is the original "googleguy", the face of Google, etc.). I guess it just might be interesting, even for those of you outside the Search Industry.

The Anatomy of a Search Snippet